I believe in organisations that understand the value they bring and pursue it in a way that respects people, the environment, and financial performance. This is not about idealism; it is about building organisations that remain resilient and relevant in the long term.
This view is shaped by my own background. My grandfather Zandee rebuilt his farm after the Second World War, and from him I learnt the importance of using resources wisely, staying grounded, and making thoughtful choices rather than chasing quick wins. That practical attitude still guides my work today.
A second influence comes from much farther away: New Zealand. I feel at home there, partly because my family lives there, but also because distance makes you more aware of what truly matters. Māori culture expresses this clearly through its focus on community, care for the land, and thinking in generations rather than quarters. These principles fit closely with how I believe our economy should function.
These perspectives come together in KORU Consulting. The koru symbol represents renewal and growth — the idea that organisations can continue to learn, adapt, and move forward. In times of transition, this ability to evolve is essential.
It is also why I am connected to Nyenrode and why, through KORU Consulting, I work with organisations that want to build a more balanced and future-proof economy. This requires learning from one another, being open and sometimes vulnerable, and working together with intention. I am fortunate to collaborate with people who share this purpose — leaders who want to move beyond financial value alone and create broader, lasting impact.
This is what I stand for: practical, forward-looking leadership rooted in responsibility, renewal, and collaboration — and in the belief that we can build better business models and an economy we are proud to pass on to the next generation.